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On Sunsets and Telecom
Another perfect sunset seen from Redondo Beach, California. Since arriving here in June I've had the pleasure of watching many sunsets while jogging or walking along the Redondo "Strand," and have yet to tire of the endless beauty of each individual sunset. Each one is stunning, each one is different. While jogging along this evening, watching today's contribution to my portfolio of California memories, the thought came to me that sunsets are a lot like the day to day activities that challenge our lives. A Redondo Beach sunset has four major components: · The sun · The ocean · Clouds (or lack of clouds) · Weather With this combination we have the ability to put together a different sunset every evening, never repeating the same sunset. Each sunset is very different, leaving a completely different emotion to the sunset participant. In Redondo Beach, the entire waterfront area appears to pause for about 10 minutes each day to watch the sun go down, indulging in explosions of color and emotion that accompany the event. Our business lives show some interesting parallels to sunsets. In my industry, telecommunications, we also have very few basic ingredients supporting business: Cable and air (wireless) Electricity Computers Software Packet handlers (routers, switches, modems, etc) When you think about it, each new company developing and deploying a new telecom-related product is using a combination of the above items - they are just connected and marketed in unique models needed to fulfill requirements a market or industry. Thus, whether you are an Internet Service Provider, a web hosting company, a Voice over Internet provider, or a traditional telephone company, at some point in your business case your product will include all the above components. Thus it is not magic to understand the technical portions of a telecom business. All telecom and Internet-related companies use the above components - they are just put together and marketed in a different manner. This also leads me to believe technology is not the discriminating factor in the success or failure of any business. That factor is more a product of understanding your market, developing a product with a well-prepared business plan, And then aggressively executing against your business plan. Technology can never stand alone, and very few successful businesses have ever been built solely around an emerging technology. The technology must be designed to solve a business challenge, or enable a new business model. We have all gone through the exercise of taking an object, and determining what the purpose of that object may be. A sheet of paper may be a tool for recording written or printed information, it may be the raw material for a paper airplane or origami, just as it might be a tool for cleaning your teeth when you cannot find a pick or floss. The sheet of paper works well for all. Computers and networks are similar. You ask what a computer is, and the response may be a word processor, or a communications terminal, or an emergency disk backup platform, or even a platform for playing games and entertainment. One computer may accomplish all the above, although the owner of each individual computer may give you a very different answer on how a computer should be used. An Internet connection may be used primarily by one company for research and business intelligence, while another company may consider the Internet as a delivery system for disaster recovery backup and storage. Again, suitable for both, but very different in application. Just as a sunset changes every day based on the presentation or conditions of its contributing components, the business must also consider technology as a tool to execute a successful business plan. It is important to first understand the business requirements, and then reach into the technology "tool bag" for the components needed to deliver. (About the Author - John Savageau is a managing director at CRG-West, responsible for managing operations and architecture for several of the largest telecommunications interconnect facilities in the US, including One Wilshire in Los Angeles)
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What Does Faith Have To Do With Marketing? No, this isn't going to be a sermon or anything ? don't worry about that! I'm no preacher, so I wouldn't even think of trying; but what I do have is faith in myself and faith in the fact that I can be successful on the internet.Now, I'm not talking about your regular, everyday take-it-for-granted-because-I-can-do-it" faith in yourself. Words That Can Leave You Powerless The lines below come from this weeks mind treatment, written by Rev. Angelica Jayne who is a regular weekly contributor to this site. A Dream is Just a Dream ... Or is It? Some people dismiss dreams as nonsense, thought patterns running amuck as we sleep because we are not conscious and in a position to control them.Others believe that a dream is meant to serve a purpose and provide information that our conscious mind is unable to recognize. Supercharge Your Dreams! We all accept the fact that the lighter the backpack, the easier and quicker the climb to the top of the mountain. We all understand that the lighter the load on an airplane, the higher and faster it can fly. Oldies Direct Answers - Column for the week of January 5, 2004I am a captain in the Marine Corps. A year ago my wife cheated on me with another Marine. The Bouncer (Turning Defeat into Victory) I'm a pretty competitive guy, though I try to keep it in perspective. But there are times, often when I least expect it, when life teaches me lessons about the true nature of competition. Unconditional Love is Absolute Freedom to Screw Up Your Life In my lifetime, I have never witnessed enduring unconditional love from another human being. I do not believe it is physically possible. Inspirations: Even More Things Ive Noticed Along the Way So Far Some people live in and talk about the past so much it's as if they are "planning for the past."The "I'm an adult victim/survivor of (fill in the blank)" culture does a great disservice to the possibility of change. Synchronicity Synchronicity: the coincidence of events that seem related but are not obviously caused one by the other (Encarta Concise English Dictionary)All of us from time to time experience events that happen in our lives that seem to lead from one step to another to bring a result to our attention or an experience that we may desire. In fact all the circumstances in our lives are like that. Save the Planet with Your Joy! Your own level of frequency raises or lowers the overall frequency of humanity, and because being at higher frequency equals the experience of joy, it is literally true that in order to raise up the world and deliver it from suffering, it is imperative that you are joyful! And most people think saving the world requires sacrifice and suffering! In fact, the very opposite is true. Indeed, the most magnanimous-and effective-thing you can possibly do for the planet and its inhabitants is to raise your frequency up out of pain and struggle to that of peace, joy, and ease so that the collective joy-level increases, thus lifting all out of pain and struggle. Problems Arent Bad After all! At first glance, when tough times hit, it seems the world around you is crashing down. You're surrounded by a sea of problems, threatening to engulf you any minute from now. Things Happen Without Reason Sometimes things happen in life for apparently no reason at all. You think that there isn't any reason for something to happen until after the fact when that something has changed your life or pointed you into a new direction. Iron Man Inspiration - Raise The Ceiling On What You Can Achieve The Florida Iron Man involves swimming 2.4 miles, biking 112 miles and running 26. Without Love Direct Answers - Column for the week of December 30, 2002Kendra and I have been dating almost six years. For the past three years I have constantly asked myself if she is the one. 7 Strategies To Make Room For Money Laws of the Attraction notwithstanding, there are several external ways that you can make room for more money in your life.Yes, there are those of you who can manifest whatever you want, whenever you want. You Are So Unreal Mankind's ability to give life to lifeless objects, gives rise to much of the grief and frustration that he brings upon himself. He animates, or humanizes all sorts of things and other creatures, then believes in his mind that they are human. You Are The One, There is No One Else At the time I created my web site, I was looking for that one special person that would read something on my site or in my books or articles and become inspired. I was thinking it would move them forward to write or do something really great that would raise peoples consciousness and bring awareness into their lives. You Reap What You Sow There is an old principle: You reap what you sow. In fact, it is about as natural of a principle as you can get. The TOP 5 Things That Keep You From Success Everyone wants to be rich. A lot of people want to be successful. Play a BIGGER role in life! Did you ever think that you are not playing the role which you should play in your life?Don't you think that you are born to play a leading role, a much bigger role in the real drama of your life? What is holding you back then? Your own short sightedness!In order to play a bigger role in life you need to visualize a bigger picture of yourself. Once you have that picture before you, it will be much easier for you to paint that picture into reality.
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